How impactMarket measure the impact in impactMarket communities?

For impactMarket to monitor and provide transparency and analytics about its impact on its stakeholders, the team is developing:

  • impact measurement framework made available via different aggregated sources, including on-chain data analysis performed on the Celo network.
  • self-reporting from beneficiaries through regular specific surveys that measure life quality improvement and progress on several verticals of their life, including health, education, impact on their children, security, happiness, nutrition, etc.
  • identify merchants, key intermediaries, and influencers. Attach content to transactions.
  • on-chain data analysis to understand, on a deeper level, economic development, activity, growth, and behavior. Cross public information and different benchmark approaches.
  • predictive analytics to forecast potential outcomes when kickstarting new communities.

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